CHELSEA have ended their shirt sponsorship deal with Yokohama Tyres, with phone company Three set to take over from the start of next season. Three have announced their largest sponsorship deal as they sign up to become to become Chelsea’s principal shirt sponsor, but the deal is about more than just branding. “With Three, we have found a partner, who share our passion for innovation and we are delighted to have them on board and on our shirts.”. Due to the sheer scale of this comment community, we are not able to give each post the same level of attention, but we have preserved this area in the interests of open debate. The deal to replace the incumbent Yokohama Tyres after this… Are you sure you want to delete this comment? All rights reserved. Three UK unveils plans for Chelsea sponsorship launch. Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it continues its 5G rollout. While today's announcement brings an end to Chelsea's five-year shirt sponsorship deal with Yokohama, the Japanese brand will continue as Chelsea's official tyre partner. Ever since announcing in January that Three UK will be taking over for Yokohama as Chelsea shirt sponsors, many have held out hope that the … You can find our Community Guidelines in full here. Chelsea have signed a shirt sponsorship deal with mobile phone network Three ahead of the start of the 2020-21 season. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. Chelsea's previous deal was of a similar amount to Arsenal, Liverpool and Tottenham. English soccer giants Chelsea have announced a three-year principal partnership with British telecommunications company Three. Already from day one they are providing new ways to engage and connect our fan base, and we know Three is keen to connect us all more than ever before. June 25, 2020, London: Three is proud to announce that its official partnership with Chelsea FC will get underway on July 1. Want to bookmark your favourite articles and stories to read or reference later? It's a sponsor. The Blues will replace Yokohama with the British telecommunications and internet service provider on a three-year deal. The company are to become the new main shirt sponsor of the Blues, taking over from Yokohama Tyres. CHELSEA slipped up in the race to secure Champions League football after falling to a 3-2 defeat at West Ham. Chelsea are expected to unveil their 2020/21 kit on Wednesday after new shirt sponsor Three hinted at a major announcement. Chelsea will debut the new kit against West Ham on Wednesday night (Image: TWITTER) Read More Related Articles. Chelsea have agreed a 3-year deal with mobile service provider Three … With the Christmas period inextricably linked to football for a lot of people – Boxing Day fixtures in particular forming a part of many families’ festive traditions – Lampard and Hayes have joined Three in appealing to football fans nationwide, regardless of their club allegiance, to remember the importance of staying connected and providing support networks for those who need it. The Blues are looking remain competitive off the pitch, with Liverpool FC making moves recently by linking up with Nike in a £80m per year deal, which tops the Londoners’ current £60m per year deal. Guy Laurence, Chief Executive of Chelsea Football Club, said: ‘We welcome Three to the Chelsea team wholeheartedly. The move comes hours after the Londoners confirmed their intent to allow their five-year, £200 million deal with Yokohama to expire. Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it continues its 5G rollout. As the newest team member, Three is keen to help connect us more than ever before and hopes to be more to you than just a logo on a shirt.We have been working closely with Three to develop how we can bring supporters closer than ever before to the team, the club and more besides through what they know best - mobile and connectivity. Just a few hours after, the club already announced Yokohama’s replacement, and thankfully it’s not a betting company. Chelsea will replace Yokohama next season on the front of their shirts, (Adidas, 2013-2017): £30m [£300m termination fee], (Nike, 2020-unconfirmed): Thought to be at least £75m and possibly more than £80m per year. We aim to drive innovation in football connectivity to positively benefit our customers, the fans, the club and the wider community for future success both on and off the pitch.’. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. Independent Premium Comments can be posted by members of our membership scheme, Independent Premium. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. The new figures for the deal with Three are not disclosed, with Manchester United’s Premier League record set at £53m per year with Chevrolet. Three partners with Premier Leeague football club in marketing push (Image credit: Three / Chelsea FC) Three has signed a deal to become the official shirt … Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it … Create a commenting name to join the debate, There are no Independent Premium comments yet - be the first to add your thoughts, There are no comments yet - be the first to add your thoughts. Three appeared on the Chelsea shirt for the first time at the London Stadium New Chelsea kit: Why the Blues wore their 2020-21 shirt with new sponsor against West Ham ⌕ The existing Open Comments threads will continue to exist for those who do not subscribe to Independent Premium. ‘Connectivity is more integral than ever to football fans at the moment, whether it’s accessing content, watching live streams or interacting with other fans online. VISIT THE THREE WEBSITE Chelsea Football Club is excited to announce that as of today, mobile network Three is our new principal shirt sponsor. Want an ad-free experience?Subscribe to Independent Premium. As the newest team member, Three is keen to help connect us more than ever before and hopes to be more to you than just a logo on a shirt. KOMPAS.com - Angka tiga begitu melekat dengan Chelsea sejak memakai sponsor baru berlogo " 3" di jersey mereka. You can also choose to be emailed when someone replies to your comment. The Blues - menjalin kerja sama dengan Three selama tiga tahun ke depan, terhitung mulai musim 2020-2021. Following reports last fall about the club trying to find a new main sponsor, Chelsea have today announced a new kit sponsorship deal with mobile network operator Three. No part of this site may be reproduced without our written permission. Chelsea have announced a new shirt sponsorship deal with Three for the start of next season. Elaine Carey, chief commercial officer at Three UK, commented: ‘We are delighted to be working alongside Chelsea FC, one of the largest and most innovative of the Premier League’s clubs, to enable our customers and fans to stay connected to the team they love. The mobile network will replace Yokohama, who will remain as the club’s official tyre partner, from the 2020/21 and appear on Chelsea Women and Academy sides shirts alongside the men’s team. That's it. Namun, beberapa rancangan desain jersey Chelsea musim depan sudah mulai berseliweran di media sosial. Read our full mailing list consent terms here. Start your Independent Premium subscription today. There will be initiatives involving the men’s, women’s and Academy teams, plus club venues and the Chelsea Foundation, all aiming to ‘Connect the Game’. Telecommunications company Three have teased that there will be a 'huge announcement' planned with Chelsea on Wednesday. The Premier League club’s new … Three UK sign shirt sponsorship deal with Chelsea F.C. Though the club will retain a partnership with the Japanese tyre company moving forward. Chelsea's 20-21 kits will be sponsored by '3' (Three). Chelsea Football Club sourced its new main shirt sponsorship deal with the UK-telco Three from its in-house team, SportBusiness has learnt. This kit is the club’s first partnership with mobile network Three as their new principal shirt sponsor. Chelsea is already working with Three on enhancing connectivity in and around Stamford Bridge so that when we are able to welcome you back, you will be able to reap the benefits. Liverpool finally announced their deal with Nike to rise to the top of English football, Ranking the most expensive kit deals in history, {{#verifyErrors}} {{message}} {{/verifyErrors}} {{^verifyErrors}} {{message}} {{/verifyErrors}}, Chelsea announce new shirt sponsorship deal for next season, You may not agree with our views, or other users’, but please respond to them respectfully, Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable, Do not impersonate other users or reveal private information about third parties, We reserve the right to delete inappropriate posts and ban offending users without notification. Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it continues its 5G rollout. Chelsea have announced a new shirt sponsorship deal with Three for the start of next season. “We have a social media following of over 100 million and the official app, The 5th Stand, has had nearly four million downloads. With games being played behind closed doors for the immediate future, the role of the Three network and its technology has never been more important to us. Chelsea announced on Friday that telecommunications and internet service provider Three UK will become their official shirt partner from next season. Chelsea resmi menggandeng provider seluler terkemuka Three (3) untuk menggantikan sponsor sebelumnya, Yokohama Tyres. Chelsea have confirmed mobile phone network Three will be the club's shirt sponsor for the next three seasons. The three-year deal was announced back in January which means the Three’s logo will appear on all of Chelsea’s shirts from 2020/21, including the men’s team, Chelsea Women, and the academy sides. Instead of three new players, UK telecommunications company Three was on Friday unveiled as the official Chelsea shirt sponsor for the next - you guessed it - three years. Three wants to ensure fans and customers feel just as connected to their club now as you all would when cheering from the stands at Stamford Bridge. The Blues will replace Yokohama with the British … Three will replace current shirt sponsors Yokohama from the … And many fans are struggling to come to terms with a giant number three being the centrepiece of their club kits until 2023. As one of the UK’s leading networks we can facilitate the wealth of connectivity opportunities that will enhance the fan experience day to day. It allows our most engaged readers to debate the big issues, share their own experiences, discuss real-world solutions, and more. As we progress through the remainder of this season and into the next, Three will open up unique ‘money can’t buy’ experiences, exclusive mobile deals, branded Chelsea accessories, competitions and a host of other opportunities you will all be keen to get your hands on. The Blues called an end to their deal with Yokohama after five years, Find your bookmarks in your Independent Premium section, under my profile. Chelsea Football Club is excited to announce that as of today, mobile network Three is our new principal shirt sponsor. And fans pointed the finger at the Blues' new … Our journalists will try to respond by joining the threads when they can to create a true meeting of independent Premium. The most insightful comments on all subjects will be published daily in dedicated articles. Chelsea FC unveils Three as next shirt sponsor Mobile network signs three-year deal with west London club. Please continue to respect all commenters and create constructive debates. “It truly is an area from which regular fans are benefitting and as communications technology develops in the coming years, Three will be at the forefront of the advances with the exciting roll out of 5G networks, helping to enhance and expand the experience of being a Chelsea supporter in the modern digital age. Kicking off on 1 July 2020 it comes at a time when most men and women&rsquo… Three UK has unveiled details of its 'Connect The Game' campaign, which will kick off the brand’s partnership with Chelsea when it begins on 1st July. (Pocket-lint) - Three has announced an appropriate three-year deal with Chelsea Football Club to take over as the official shirt sponsor from the start of the 2020/21 football season. Chelsea have unveiled their away kit for the 2020-21 season, debuting their new look in the 3-2 win at Crystal Palace on Tuesday night. We look forward to what this new era brings for us as a club, and the teams are looking forward to wearing the Three logo on their chests with pride, starting with our game tonight.’. 26 Jun 2020. No profound, deeper meaning. The Blues have signed a deal that will see Three replace Yokohama Tyres - … We stream live women’s and Academy football with men’s first team highlights available soon after matches. By: Sport Industry Group . UK telecommunications company Three was on Friday unveiled as the official Chelsea shirt sponsor for the next three years. Chelsea and Three will make an announcement of “something huge” on July 1 ahead of three-year shirt sponsorship deal starting next season. Chelsea memang belum secara resmi meluncurkan desain jersey dengan sponsor Three tersebut. Chelsea fans will be able to buy the kit from next Thursday (July 9) with the simple blue design featuring a huge ‘3’ on the front related to their sponsors. Three reveals partnership ambitions ahead of Chelsea shirt sponsorship commencing on July 1. © 2020 Chelsea FC. No allusion to the holy trinity, or the number of eggs each player likes to have in the morning. The connection was announced back in January and will be over the next three seasons, with it set to get under way on July 1. Get the latest Chelsea news Three have also teamed up with Chelsea to create the world’s first ever AR kit launch. The early and mid 2000s were the zenith for the industry in the Premier League, with the three most successful sides - Arsenal, Chelsea and Manchester United - sponsored by O2, Samsung Mobile and Vodafone, respectively. “Mobile technology has revolutionised the way football clubs and supporters interact with each other which makes Chelsea FC and Three such natural partners,” said Chelsea chief executive Guy Laurence. Are you sure you want to mark this comment as inappropriate? Nantinya, sponsor baru tersebut tak hanya menghiasi seragam tim utama saja, melainkan juga tim akademi dan wanita pada musim 2020-2021. Three has long been the magic number for football fans everywhere, with three points the reward for success whenever a team takes to the field in a league or group-stage game, and for Chelsea supporters the number now has extra significance with connectivity company Three to be our new official shirt partner starting next season. Please be respectful when making a comment and adhere to our Community Guidelines. You can find more information on the Support Someone Else initiative, as well as help and advice, here. Announced Yokohama ’ s first partnership with the UK-telco Three from its in-house team, SportBusiness has.... Debut the new main shirt sponsorship deal with Yokohama to expire to or! Articles and stories to Read or reference later in full here service provider Three UK will their... 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